Overview
What do digital marketing services include?
Digital marketing services connect a business with the right audience online and turn that attention into enquiries and sales — through search engine optimisation, paid search, social media advertising and conversion optimisation. Ants Creation (Pvt) Ltd provides data-driven digital marketing in Sri Lanka and for brands selling abroad.
Our digital marketing team covers four services: SEO, pay-per-click advertising, social media advertising and conversion rate optimisation, planned together so organic and paid channels support each other.
Every campaign is measured against business outcomes — leads, sales and cost per acquisition — not just clicks and impressions, and reported in plain language.
What is included
Every channel, one plan.
How it works
How we run digital marketing.
01
Audit
Website, tracking, channels and competitors reviewed.
02
Strategy
Goals, audiences, channels and budget agreed.
03
Launch
Campaigns, content and tracking set up.
04
Optimise
Performance reviewed and improved continuously.
05
Report
Clear reports tied to leads and sales.
Why Ants Creation
Why choose us for digital marketing.
Since 2011, Ants Creation has completed 700+ projects for 400+ clients in Sri Lanka and abroad.
Spending on digital marketing? Don’t let WhatsApp leads slip.
When your ads and website invite customers to message you on WhatsApp, Vero CRM can record each chat as a lead, assign an owner and remind the team to follow up, so fewer enquiries are missed.
- Chats recorded as leads WhatsApp, website and Facebook and Instagram lead-ad enquiries land in one pipeline, with the conversation history.
- An owner for each lead Each lead is assigned to an agent, with role-based access deciding who sees what.
- Follow-up reminders Reminders prompt the team to follow up each lead until it is won or closed.
- From quote to payment Quotations convert to invoices, and payments — including part payments — are tracked on the same record.
Choosing
SEO or paid ads: which should come first?
| SEO | Paid ads (Google, Facebook, Instagram) | |
|---|---|---|
| How you pay | Our fee for the work; nothing per click | Ad spend paid directly to Google or Meta, plus our management fee |
| When results come | Builds over months | As soon as campaigns go live |
| When it stops | Visibility lasts after the work slows | Stops when the spend stops |
| Best for | Lasting visibility for the searches you want to own | Quick enquiries, launches, offers and testing |
Most businesses run both: ads bring enquiries now while SEO builds. We recommend the mix after an audit of your site, your market and your goals.
Cost
How much does digital marketing cost in Sri Lanka?
It depends on the channels, how competitive your market is and how much you spend on ads. There are two parts: our fee for planning, creative, management and reporting, quoted free of charge after an audit; and, for paid channels, the ad spend, which you set and pay directly to Google or Meta from your own account, so you always see exactly what was spent.
Starting small is fine: one channel with clear tracking, then more budget where the cost per lead is lowest.
Common questions
Digital marketing, answered.
Which digital marketing channel should I start with?
It depends on your goals and timeline: paid search and social deliver traffic quickly, SEO builds lasting visibility, and conversion optimisation makes both work harder. We recommend a mix after an audit. Many businesses start with one channel and clear tracking, then add budget where the cost per lead is lowest.
How long does SEO take to show results?
SEO builds over months rather than weeks. Competitive keywords take longer, while technical fixes and local search improvements can show sooner. Paid search and social campaigns can run alongside SEO, so enquiries start coming in while organic visibility grows, and regular reports show what is moving.
How do you measure digital marketing results?
With conversion tracking for enquiries, calls, WhatsApp clicks and sales, so each channel is judged on the customers it brings. Regular reports show leads, cost per lead or acquisition, and return on ad spend, with what we changed and what we plan next. Where leads go into a CRM, results can be followed through to sales.
Do you create the ads and content?
Yes. Our own creative team designs the ad visuals and writes the copy, builds landing pages with our web team, and produces content for SEO. Video and podcast production is also offered. Everything is planned around the same goal, so the ad, the landing page and the follow-up all say the same thing.
How much does digital marketing cost in Sri Lanka?
It depends on the channels, how competitive your market is and the ad budget. Our fee for planning, creative, management and reporting is quoted free of charge after an audit. For paid channels, you set the ad spend and pay it directly to Google or Meta from your own account, so you always see exactly what was spent.
Can leads from our ads go to WhatsApp and our CRM?
Yes. Facebook and Instagram ads can open a WhatsApp chat or use a lead form. Vero CRM, Ants Creation’s own CRM, captures Facebook and Instagram lead-ad leads, and can be connected to WhatsApp through the WhatsApp Business Platform, set up per client. Each lead then gets an owner, a follow-up date and a history, so none is forgotten.
Do you produce videos and podcasts?
Yes. Video and podcast production is offered alongside our digital marketing services. Tell us what you want to make, who it is for and where it will be shown, such as social media ads, your website or a podcast channel, and we will plan it with your campaigns and send a free quote.
Our Digital Marketing services.
Let us look at where your enquiries come from.
Tell us what you need, and we will recommend the right next step. No obligation, no sales script.