Overview
What is Vero CRM?
Vero CRM is a CRM system for Sri Lankan businesses, built and supported by Ants Creation. It brings leads, customer records, quotations and after-sales service into one place, so every enquiry has an owner, every follow-up has a date and every customer has a complete history.
Enquiries from WhatsApp, the website and social media are centralised in one pipeline, and calls, meetings and tasks are logged against each lead. Each lead moves through your sales stages to a quotation and a won or lost decision; after the sale, service requests, visits and warranties stay on the same customer record.
WhatsApp conversations are recorded against the lead, so they stay with the business rather than on a salesperson's phone. Vero CRM connects to WhatsApp through an official WhatsApp API provider you choose, or through Ants Creation (Pvt) Ltd's Meta Tech Provider app, agreed during setup, and leads from Facebook and Instagram lead ads flow in as well. Managers see pipeline health, team performance and win/loss analysis without assembling spreadsheets.
Spending on digital marketing? Don’t let WhatsApp leads slip.
When your ads and website invite customers to message you on WhatsApp, Vero CRM can record each chat as a lead, assign an owner and remind the team to follow up, so fewer enquiries are missed.
- Chats recorded as leads WhatsApp, website and Facebook and Instagram lead-ad enquiries land in one pipeline, with the conversation history.
- An owner for each lead Each lead is assigned to an agent, with role-based access deciding who sees what.
- Follow-up reminders Reminders prompt the team to follow up each lead until it is won or closed.
- From quote to payment Quotations convert to invoices, and payments — including part payments — are tracked on the same record.
What does Vero CRM include?
Screens
What does Vero CRM look like?
Illustrations of the main screens. Book a demo to see the system itself.
Who it is for
Who is Vero CRM built for?
How implementation works
How does a Vero CRM rollout work?
01
Discovery
Lead sources, sales stages, quotation approvals and reports mapped with your team.
02
Configuration
Pipeline stages, ownership, quotation templates and roles set up.
03
Data migration
Existing contacts, open leads and customer history imported and de-duplicated.
04
Pilot & training
One team goes live first, with training for salespeople and managers.
05
Rollout & support
Remaining teams and channels follow, then ongoing support.
Why Ants Creation
Why choose Vero CRM?
Since 2011, Ants Creation has completed 700+ projects for 400+ clients in Sri Lanka and abroad.
Common questions
Vero CRM: frequently asked questions
What is a CRM system?
A CRM (customer relationship management) system keeps every lead and customer in one place, including enquiries, conversations, quotations, follow-ups and service history, so a team can sell and serve consistently. Vero CRM is Ants Creation’s CRM for Sri Lankan businesses, and it can record WhatsApp chats as leads. Our guide What is a CRM? explains more.
Can we see a demo of Vero CRM?
Yes. Ants Creation gives live demos of Vero CRM on request, online or in person. A demo can show how a WhatsApp chat or a lead-ad enquiry becomes a lead, how it is assigned and followed up, and how a quotation is approved. Ask through the enquiry form, or call or WhatsApp 077 282 0498.
Does Vero CRM work with WhatsApp?
Yes. Vero CRM connects to WhatsApp through an official WhatsApp API provider you choose, or through Ants Creation (Pvt) Ltd’s Meta Tech Provider app; we agree which during setup. Conversations are captured against the right lead and visible to the team. See WhatsApp CRM in Sri Lanka.
Can leads be assigned to specific salespeople?
Yes. Every lead in Vero CRM has an owner, whether it arrived by WhatsApp, the website or a Facebook or Instagram lead ad. Managers can see and reassign ownership at any time, role-based access decides who sees what, and follow-up reminders prompt the owner until the lead is won or closed.
Can Vero CRM produce quotations?
Yes. Quotations are built from templates, go through an approval workflow where your process needs one, and keep every version on the customer record. An accepted quotation converts to an invoice, and payments, including part payments, are tracked on the same record, so sales and accounts see the same history.
Can we import our existing customers?
Yes. Contacts, open leads and customer history can be imported from spreadsheets or another system, de-duplicated and assigned to owners before go-live, so the team starts with a clean pipeline. Data migration is a planned step in every Vero CRM rollout, after configuration and before the first team goes live.
Is a CRM worth it for a small team?
Once more than one person handles enquiries, or leads arrive from several channels such as WhatsApp, the website and social media, a CRM keeps them visible and followed up. A small team can start with Vero CRM’s pipeline and follow-up reminders, and add quotations, after-sales service or reporting later as it grows.
Is Vero CRM cloud-based or on-premise?
Both. Vero CRM can run in the cloud or on your own servers, and the choice is agreed during discovery, based on your locations, connectivity and IT policy. Either way, it is set up and supported by Ants Creation’s own team, and your leads and customer records can be exported at any time.
Does Vero CRM capture Facebook and Instagram lead ads?
Yes. Leads from Facebook and Instagram lead ads (Meta Lead Ads) flow into Vero CRM alongside WhatsApp chats and website enquiries, so every enquiry lands in one pipeline with an owner and a follow-up reminder. Ants Creation is a Meta Tech Provider, and our social media advertising team can also run the ads.
Is Vero CRM a subscription or a one-time licence?
Either, depending on the project: Vero CRM is offered as a one-time licence or as a subscription. It is priced per module and per project, and quoted free of charge after discovery, once your channels, teams and modules are clear. Whichever model you choose, your leads, customer records and history can be exported from Vero CRM at any time.
How is our sales team trained on Vero CRM?
Training for Vero CRM is usually delivered online, with recorded sessions your team can watch again when new salespeople join. During the rollout, one team goes live first, with training for salespeople and managers, before the remaining teams and channels follow. The training format for your project is confirmed in the proposal.
What support follows Vero CRM go-live?
A six-month bug-fixing warranty comes with every Vero CRM project after go-live. After that, ongoing support and maintenance are provided under a service level agreement (SLA) or an annual maintenance agreement, with fees and scope agreed separately. Support comes from Ants Creation’s own team, the people who build Vero CRM and set up its WhatsApp connection.
