Overview
What is Vero CRM?
Vero CRM is a CRM system for Sri Lankan businesses, built and supported by Ants Creation. It brings leads, customer records, quotations and after-sales service into one place, so every enquiry has an owner, every follow-up has a date and every customer has a complete history.
Enquiries from WhatsApp, the website and social media are centralised in one pipeline, and calls, meetings and tasks are logged against each lead. Each lead moves through your sales stages to a quotation and a won or lost decision; after the sale, service requests, visits and warranties stay on the same customer record.
WhatsApp conversations are recorded against the lead, so they stay with the business rather than on a salesperson's phone. Vero CRM connects to WhatsApp through an official WhatsApp API provider you choose, or through Ants Creation (Pvt) Ltd's Meta Tech Provider app, agreed during setup, and leads from Facebook and Instagram lead ads flow in as well. Managers see pipeline health, team performance and win/loss analysis without assembling spreadsheets.
Spending on digital marketing? Don’t let WhatsApp leads slip.
When your ads and website invite customers to message you on WhatsApp, Vero CRM can record each chat as a lead, assign an owner and remind the team to follow up, so fewer enquiries are missed.
- Chats recorded as leads WhatsApp, website and Facebook and Instagram lead-ad enquiries land in one pipeline, with the conversation history.
- An owner for each lead Each lead is assigned to an agent, with role-based access deciding who sees what.
- Follow-up reminders Reminders prompt the team to follow up each lead until it is won or closed.
- From quote to payment Quotations convert to invoices, and payments — including part payments — are tracked on the same record.

What Vero CRM covers.
Screens
See Vero CRM at work.
Illustrations of the main screens. Book a demo to see the system itself.



Who it is for
Built for teams that sell, follow up and serve.
How implementation works
How a Vero CRM rollout runs.
01
Discovery
Lead sources, sales stages, quotation approvals and reports mapped with your team.
02
Configuration
Pipeline stages, ownership, quotation templates and roles set up.
03
Data migration
Existing contacts, open leads and customer history imported and de-duplicated.
04
Pilot & training
One team goes live first, with training for salespeople and managers.
05
Rollout & support
Remaining teams and channels follow, then ongoing support.
Why Ants Creation
Why choose Vero CRM.
Since 2011, Ants Creation has completed 700+ projects for 400+ clients in Sri Lanka and abroad.
Common questions
Vero CRM, answered.
What is a CRM system?
A CRM (customer relationship management) system keeps every lead and customer in one place — enquiries, conversations, quotations, follow-ups and service history — so a team can sell and serve consistently. Our guide What is a CRM? explains more.
Can we see a demo of Vero CRM?
Yes. We give live demos of Vero CRM, online or in person, on request. Ask through the enquiry form.
Does Vero CRM work with WhatsApp?
Yes. Vero CRM connects to WhatsApp through an official WhatsApp API provider you choose, or through Ants Creation (Pvt) Ltd’s Meta Tech Provider app; we agree which during setup. Conversations are captured against the right lead and visible to the team. See WhatsApp CRM in Sri Lanka.
Can leads be assigned to specific salespeople?
Yes. Every lead has an owner, and managers can see and reassign ownership at any time, with role-based access deciding who sees what.
Can Vero CRM produce quotations?
Yes. Quotations are built from templates, go through an approval workflow where needed, and keep every version on the customer record.
Can we import our existing customers?
Yes. Contacts, open leads and customer history can be imported from spreadsheets or another system, de-duplicated and assigned before go-live.
Is a CRM worth it for a small team?
Once more than one person handles enquiries, or leads arrive from several channels, a CRM keeps them visible and followed up. A small team can start with the pipeline and follow-ups and add modules later.
Is Vero CRM cloud-based or on-premise?
Both. Vero CRM can run in the cloud or on your own servers; the choice is agreed during discovery, based on your locations, connectivity and IT policy.